• 學術會議

    【翠屏經管論壇2020年第01期】

    發布日期:2020-07-08 瀏覽次數:213 作者: 編輯:

    主題:Online Seminar of Early Career Researchers

    時間:2020年7月8日16:00-18:00

    地點:Zoom會議號:934 7327 2489,密碼:175034

    主持人:謝乃明


    論壇議程:

    1)Speaker: 何沙瑋

    Title: Reflection on Remote Teaching in NUAA amidst COVID-19

    Report Abstract: 

    After the outbreak of COVID-19 pandemic, universities in China including NUAA have switched to remote teaching starting from the spring term of year 2020. In NUAA, the spring term officially started in middle February, while the campus was still closed. Teaching activities were carried out online since then by using designated online platforms. These platforms have been built well before the pandemic, but only as complementary tools until this year. Instructors are facing challenges while adopting this new way of teaching, such as difficulties in interacting with students and selecting means of assessment. Teaching process in some courses are also monitored by panels from the university for quality purposes. In general, remote teaching requires more time and efforts from instructors. Meanwhile, this new change also brings opportunities for instructors to refine the existing teaching modes by introducing more online approaches. As a national strategy proposed by the Ministry of Education, China, more courses will be reconstructed as an integration of online and offline teaching under the sponsorship of national teaching grants.


    2)Speaker: 宋連蓮

    Title: Multiple media competition and advertising

    Report Abstract: 

    The media industry has undergone a fundamental shift over the past decade as new online video websites have proliferated at an unprecedented scale. The fixed schedules of programmes broadcast by offline television stations are being challenged by the flexible on-demand broadcast offered by modern online channels. This changing environment has raised some problems for advertisers: it is necessary to monitor the changes in choices of programmes to adjust cross-channel advertising strategies. To that end, advertisers need to resolve a basic and critical question: whether and to what extent the online channels complement or substitute the traditional offline TV channels. This research proposes to adopt an economic theory and develop a flexible structural model that reflects the way alternatives interact in terms of utility and the correlation between unobservable behaviors. Three variables, media consumption diversity, programme preference and time constraints, are examined for segmenting the market and targeting potential consumers. The answers to whether and to what extent online channels complement (substitute) offline TV channels, are expected to be very useful in making strategic decisions like opening an online channel, TV content distribution and advertising cross channels.  


    3)Speaker: 徐志濤

    Title: Smart logistics simulation and optimization in flow shop: a case of kitchen appliance factory

    Report Abstract: 

    The adoption of the AGV in factory is not only a substitute of humans, but also a revolution of the whole logistics system for the flow shop. We introduce the main tasks in developing the smart logistics system via a real-world case of a kitchen appliance factory. The AGV is used in the three-layer building, including the logistics connecting the processing shop on the first floor and the assembling shop on the third floor.  In this program, we developed a multifunctional trolley to adapt to the AGVs. Using a simple linear model and simulation in Anylogic, the required number and the utilization rate of AGVs, parking areas for the trolleys, number of stocking areas for the pallets, as well as the logistics routes using the AGV and human are optimized. Considerable economic benefits have been accomplished.


    報告人簡介:

    1)何沙瑋,南京航空航天大學經濟與管理學院副教授,碩士生導師。2015年畢業于加拿大滑鐵盧大學系統設計工程系,獲工學博士學位?,F教授《運籌學》、《管理學原理(英文)》課程电竞竞猜官网。主要從事社會與環境系統的沖突建模、群決策理論、民航碳減排協商治理等方向的研究电竞竞猜官网。在European Journal of Operational Research、IEEE SMC Transactions: Systems电竞竞猜官网、Group Decision and Negotiation 等英文期刊上發表SCI論文數篇,出版英文專著1部。主持并完成國家自然科學基金青年項目1項电竞竞猜官网、省自然科學基礎研究青年項目1項。主持博后面上項目1項?,F任加拿大滑鐵盧大學沖突分析研究所成員、IEEE SMC協會Technical Committee成員电竞竞猜官网,IEEE SMC Transactions、Group Decision and Negotiation等英文期刊審稿人。歐盟校企合作項目(Erasmus JEUL Program)南航合同雇員电竞竞猜官网。


    2)宋連蓮,女,南京航空航天大學經濟與管理學院副教授。研究領域為消費者行為和計量模型电竞竞猜官网。研究成果發表于International Journal of Forecasting, Journal of Advertising Research,Journal of the Association for Information Science and Technology,Energy Economics, Communications in Statistics-Simulation and Computation,International Journal of Logistics Management,《營銷科學學報》 等中英文期刊上。出版英文專著一部。主持一項國家自然科學基金青年項目、一項江蘇省自然科學基金青年項目和一項江蘇省社會科學基金青年項目。成果的研究內容均是圍繞計量/統計模型構建和消費者行為模擬所展開的电竞竞猜官网,常用的理論包括營銷學电竞竞猜官网、統計學、計量經濟學和運籌學等領域理論。


    3)徐志濤,博士电竞竞猜官网,南京航空航天大學講師电竞竞猜官网。主要研究方向為綠色供應鏈、服務供應鏈和智能制造相關研究电竞竞猜官网。作為項目負責人,主持國家自然科學基金青年基金1項,主持航空科學基金1項,主持江蘇省自然科學基金青年基金1項,主持國家博士后基金一等資助1項,主持浙江省博士后基金1項;作為項目骨干,參與卡塔爾國家研究基金項目1項、國家工信部綠色供應鏈重大專項和“兩機”重大專項2項,以及多項國家和省部級科研項目;在學術期刊和國際會議上以第一作者已發表期刊論文14篇电竞竞猜官网,其中SCI論文10篇,EI論文4篇电竞竞猜官网,英文book chapter 1章節电竞竞猜官网,英文會議論文3篇;申請國家發明專利4項;出版中文專著1部,參與中文學術著作1部(第三作者);受邀擔任Journal of Cleaner Production、International Journal of Production Research 、Renewable and Sustainable Energy Reviews、Computers & Industrial Engineering、Concurrent Engineering: Research and Applications 、Journal of Engineering Design 、International Journal of Industrial Engineering: Theory, Applications and Practice等高水平SCI期刊審稿人。


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